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Indian Market Entry Strategy for a German Solar PV Firm

  • EAI assisted a German company (who is a leading provider of monitoring solutions for the solar PV industry) in developing a market entry strategy for the deployment of their monitoring systems in India.
  • Through extensive primary research (using EAI’s network of key industry contacts); EAI evaluated the opportunities available and identified the potential customers for the client’s monitoring systems.
  • The assignment also involved promotional activities by EAI to gauge the reaction of the market towards the monitoring solutions.
  • EAI also worked closely with the client to provide training support for monitoring systems in India by helping organize a workshop on Solar PV and Monitoring Systems in Chennai, Tamil Nadu.
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