The Background –
The client a leading global beverage manufacturerwas interested in interacting face-to-face with a representative cross section of India companies that have developed novel processes or technologies along any point in the biomass-to-value process chain.
The client approached EAI to prepare a shortlist of such Indian companies, and coordinating meetings between them and the client team.
Value Additions –
Stage 1: Understanding the precise client needs specifically in terms of the profiles of companies they wish to meet. This stage comprised interactions between EAI and the client over 2-3 days, based on a sample list of companies that EAI collected. (EAI has a first level understanding of the client’s needs based on tele-discussions and email exchanges, and this stage further ensured that the understanding is precise).
Stage 2: Extensive secondary research was done to arrive at a shortlist of companies. This stage in itself comprised two phases – the first phases was to arrive at a long list of companies and the second phases was to eliminate “misfits” in order to arrive at the desired short list. The short list got vetted by the client.
Stage 3: Interacting with the shortlisted companies for meetings with the clients. This involved regular interactions both with the client and with the Indian companies.